Schedule

Messecongress Graz

Thursday, September 12 th 2019

The content at the conference is completely in English.

Moderation: Mathias Pascottini
  • 10:00 - 10:20
    Keynote: The Future of European Club Football
    Georg Pangl
    General Secretary European Leagues
  • 10:25 - 10:45
    FC St. Pauli as First Mover
    From external Agency Sales to In-House Sales - a Review
    Dirk Schluenz
    Head of Commercial FC St. Pauli
  • 10:50 - 11:10
    tba.
    Patricia Rodriguez Barrios
    CEO Elche CF
  • 11:15 - 11:35
    USA meets Scandinavia
    Why US-Investors with deep ties to global Sports chose a Danish second-tier Club to develop the next Generation of American Talent.
    Jordan Gardner
    Chairman of the Board & Co-Owner FC Helsingør
  • 11:40 - 11:50
    The Development of the European Football Competitions from the Clubs Perspective
    Raphael Landthaler
    CFO SK Rapid Vienna & ECA Representative
  • 11:55 - 12:25
    Panel Discussion: The Future of European Football
    Georg Pangl (General Secretary, European Leagues)
    Raphael Landthaler (CFO SK Rapid Vienna and ECA Representative)
    David Morgenbesser (Director Sports Rights & Commercialization, Sky)
    tba.
    Moderation: Ralf Leister
  • 12:25 - 13:25
    Lunch Break
  • 13:25 - 13:40
    tba.
    tba.
  • 13:45 - 14:15
    Panel Discussion: How Clubs and Leagues can benefit from working with Startups
    Tomasz Zahorski (Member of the Board, Legia Warsaw)
    Patrick Lenhart (Head of Marketing, Austrian Bundesliga)
    tba.
    Moderation: Arno Hermans
  • 14:20 - 14:40
    How to find yourself? – The Power of 'Branding' in Sports
    Dr. Alexander Steinforth
    Direktor Geschäftsentwicklung,
    Strategie,
    Marketing & Digitales Fortuna Düsseldorf
  • 14:45 - 15:10
    tba.
    tba.
  • 15:15 - 15:25
    Activation in Sports Sponsoring
    Dominik Beier
    CEO Interwetten
  • 15:30 - 16:00
    Panel Discussion: The Future of Sponsorship in Football
    Maximilian von Portatius (Managing Director, Sponsor.Online)
    Ramón Loarte (Chief Marketing & Commercial Officer, Sevilla FC)
    Dominik Beier (CEO Interwetten)
    tba.
    Moderation: Ralf Leister
  • 16:00 - 16:10
    Coffee Break
  • 16:10 - 16:55
    Wow-Effects in Football: How to raise Customer Loyalty and Customer Acquisition to a new Level
    Workshop with
    Stephan Peters
    Managing Director Sports Pioneers
  • 16:10 - 16:55
    Anything but Business as Usual: Why Change Issues in Football Business have to be handled as such
    Workshop with
    Gregor Faßbender-Menzel
    FASSBENDER SportsCom
  • 16:55 - 17:00
    Coffee Break
  • 17:00 - 17:20
    tba.
    tba.
  • 17:25 - 17:45
    Taking the Challenge
    How Borussia Mönchengladbach wants to win Chinese Fans without Superstars and Champions League-Titles
    Peter Hambüchen
    Head of Global Operations Borussia Mönchengladbach
  • 17:50 - 18:10
    Why Internationalization also makes sense for Clubs from smaller Leagues
    Roland Heri
    CEO FC Basel
  • 18:15 - 18:45
    Panel Discussion: India as an exciting Market for Europe's Football Business
    Patricia Rodriguez Barrios (CEO, Elche CF)
    Roland Heri (CEO, FC Basel)
    tba.
    Moderation: Arunava Chaudhuri
  • 18:45 - 18:55
    Coffee Break
  • 18:55 - 19:30
    Football Innovation Award presented by Interwetten
    Pitches of the five startups nominated for the category "Innovative Startup" and presentation of the Football Innovation Award.
    Moderation: Arno Hermans
  • 19:30 - 22:00
    Networking Evening
    After the award ceremony, we will end the conference day with a Networking Evening in a relaxed way.
Moderation: tba.
  • 10:25 - 12:25
    Infrastructure and Stadium Technology
    Presented by Sports Destination Alliance.
  • 12:25 - 13:25
    Lunch Break
  • 13:25 - 13:40
    tba.
    tba.
  • 13:45 - 13:55
    tba.
    Wolfgang Schriebl
    Sporttherapeut & Sportwissenschaftler Top In Form
  • 14:00 - 14:15
    Performance Accelerator - Innovative Ways to use Data
    Simon Krohn
    Head of Performance Management FC DAC 1904
    &
    Jonas Hummels
    Partner Rippleworx Inc.
  • 14:20 - 14:35
    Become a Champion at Supporter Experiences
    Insider tips to boosting fan engagement and revenue through data.
    Peter Kekesi
    Customer Success Manager Data Talks
    &
    tba.
  • 14:40 - 16:00
    tba.
    tba.
  • 16:00 - 16:10
    Coffee Break
  • 16:10 - 16:55
    Wow-Effects in Football: How to raise Customer Loyalty and Customer Acquisition to a new Level
    Workshop with
    Stephan Peters
    Managing Director Sports Pioneers
  • 16:10 - 16:55
    Anything but Business as Usual: Why Change Issues in Football Business have to be handled as such
    Workshop with
    Gregor Faßbender-Menzel
    FASSBENDER SportsCom
  • 16:55 - 17:00
    Coffee Break
  • 17:00 - 18:45
    CSR in Football
    Presented by EFDN.
    Moderation: Matthew Campelli