How to make Impact as a data-driven Football Club
14.00 to 15.00
Data are the most valuable asset for the sport industry for the coming 20 years. More than ever before, building long lasting relationships and getting to know the sports fan better is very important. And the great thing is: data is everywhere. Whether fans visit your site or app, participate in contests, order tickets or buy something in the webshop, every interaction offers the opportunity to gain more insights into the preferences of individual fans.
What are the digital developments in sports and how can sports organizations use data for their further development? Peter and Gijs will tell you everything about that in their masterclass.